You've seen the 21 mistakes. Now walk the galleries with the curator — five live sessions, twenty years of research practice, and a critique of your work.
Limited to 20 participants · 3 weekends, Aug 29 – Sep 12 · Recordings included · €79 early bird until Aug 15
Reservations are currently handled personally by email.
Most UX courses teach you the theory and leave you to discover the mistakes on your own — usually in production, usually in front of a client. This masterclass inverts that. We start from the mistakes — twenty-one of them, recovered from real products, prototypes, and usability sessions across two decades of research and consulting.
You won't just recognize the anti-patterns. You'll learn how to catch them before they ship, how to argue for the fix with evidence instead of taste, and how to run the research — including with AI as your assistant, not your oracle — that keeps them out of your next product.
Behind every screen there's a person, and they should feel happy — not confused, blamed, or interrogated — when using what we build. This masterclass is the guided version of that conviction.
Each 90-minute session walks one gallery of the museum — the mistakes, the psychology behind them, and the reconstruction, applied live to real screens.
Why you are not your user — and how to stop designing for yourself. Killing the imaginary persona, delaying the login screen, and starting from problems instead of features. Includes a hands-on segment on AI-assisted research synthesis: where AI genuinely accelerates discovery, and where it quietly invents users that don't exist.
Hierarchy, navigation and choice — designed instead of grown. We'll run a live card sort and tree test on a real product, and rebuild a "maze" navigation until it needs no tour guide.
The promise every tap makes: I heard you, here's what's happening, here's what's next. Forms people finish, feedback that prevents duplicate charges, error messages that don't scold, and performance treated as a design constraint.
Designing for the actual person — scanning, forgetting, relying on habit. Recognition over recall, conventions over novelty, and accessibility as a floor, not a feature. We'll audit a live screen against WCAG together.
Empty states, product voice, and metrics that measure success instead of motion. Then the finale: participants submit their own screens, and we critique them together through the museum's lens — the guided version of a Product Critique session.
Every session follows the same rhythm: see the pattern, question it, work through the fix, then take it into your real product. You leave each week with something practical, not just noted.
Case studies from the exhibits — real screens, the frameworks behind them, and the technology and methods used to catch each mistake.
Challenge the pattern. Bring the "but in my product…" questions before we start building.
Guided practical exercise — step-by-step instructions, working on a real flow together.
Troubleshooting the exercise — unstick anyone who got stuck, compare approaches across the cohort.
Translating the method into your production pipeline — how to run it with your team, your tools, your sprint. Plus the week's take-home task.
Two sessions per weekend, with a week between each block to apply what you've built — and one finale devoted entirely to your work.
11:00 CEST · 10:00 London · 12:00 Athens. All sessions run live at this time and are recorded.
Mention your preferred time in the reservation email. If enough participants are US-based, a second live group opens at 11:00 ET — confirmed one week before we start.
Reserve before August 15 and your admission is €79 instead of €99. Twenty seats total, first come, first seated.
Everything you need to keep practicing after the tour ends.
90 minutes each, live on Zoom, with Q&A. Can't attend one? Every session is recorded and yours to keep.
The companion reference — every principle in the museum, distilled into a working guide.
€19 value — includedSubmit a screen or flow from your own project and get structured curator feedback in Session 05.
Capped at 20 seats so every question gets answered and every critique gets time.
A Fragments United certificate for your portfolio and LinkedIn profile.
Junior to mid-level designers who want the judgment that usually takes years of shipped mistakes to earn — and seniors who want a sharper critique vocabulary.
You review designs every week. Learn to see what's actually wrong with a screen — and say it in a way your team can act on.
You build the interface anyway. Learn the principles that keep users from filing the support tickets you'll otherwise be answering.
Download the first Museum of UX volume — 21 exhibits built from real interface decisions, recurring mistakes, and practical design lessons.
The PDF is available immediately. No form and no mailing-list signup required.
Download the UX PDF
I'm a UX researcher and consultant with 20+ years of experience helping teams create digital products users genuinely enjoy. I teach Human–Computer Interaction at Metropolitan University Belgrade — where this museum first took shape as a way to make design critique stick.
Every exhibit, and every session of this masterclass, comes from the same conviction: behind every screen there's a person, and they should feel happy using what we build.
Five live sessions across three weekends: August 29 & 30 (Sessions 01–02), September 5 & 6 (Sessions 03–04), and the finale on September 12 (Session 05, live critique). The Europe track runs at 11:00 Belgrade time (CEST); a US-friendly group at 11:00 ET opens if enough enrolled participants prefer it — mention your preference in your reservation email.
Mention the US track in your reservation email. If enough participants are US-based, a second live group runs at 11:00 ET / 17:00 CEST for the same dates. Either way, every session is recorded, and the Q&A can be continued asynchronously.
Every session is recorded and shared within 24 hours, and you keep access to the recordings. The live critique in Session 05 works best live, though — plan for that one if you can.
Both, honestly — but differently. Beginners get years of shipped-mistake judgment compressed into five weeks. Experienced designers get a critique vocabulary and research methods (including the AI-assisted workflow) to sharpen work they're already doing.
No paid software is required. The sessions focus on design thinking, critique, and practical exercises you can apply in the tools you already use.
It helps but isn't required. Volume I is the self-guided version of the same collection — the masterclass walks the same galleries live, in more depth, and applies them to your work.
Full refund up to 7 days before the first session, no questions asked. After the first session, a 50% refund within 48 hours if it's not for you.
Five galleries across three weekends, one critique of your own work — guided by the curator. Twenty seats, then the doors close until the next volume.
Email to reserve — €79 early bird